In terms of the next-gen console race, the PlayStation 3 finished last month in last place. Rumors are circulating that Sony will drop the price of the Blu-ray capable PS3 by $100, however Bank of America analyst Mike Savner has been quoted saying that he believes it may not be enough.

A drop in price by $100 still has the PS3 on top as the most expensive console of this generation, and one can not rule out a drop in the price by Microsoft on the Xbox 360 which first hit store shelves back in November of 2005. So how much will it take to get Sony back in the conversation … $100 … $200? Already losing an estimated $200 per unit as it stands, can Sony afford to drop the price any further? Maybe the better question is can they afford NOT to?

“An important driver of Sony hardware last cycle was exclusive games, such as Grand Theft Auto” says Mike, and we couldn’t agree more. Now don’t get us wrong, the PS3 has superior specs and the Blu-ray player is very nice, but if a consumer isn’t in the market for one, Sony may find its race for next-gen console supremacy over before it even began.

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Tags: console-war, price-drop

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3 Comments » Mario on June 10, 2007 6:17 pm ha ha lol Keiji Dragon on January 2, 2008 7:57 pm Even if they bring it down to $199.99, I still wouldn’t buy a PS3. Butalbital. on August 14, 2009 2:48 am Butalbital in pregnancy…. Cheap butalbital. Butalbital…. RSS feed for comments on this post. TrackBack URL Comment Now Note: Commenting on Ripten does not currently require registration, however to be eligible for contests on the site, you must be a registered user. Name (required) Mail (will not be published) (required) Website Commenting Rules: No hate speech allowed. If you must argue, please debate intelligently. Comments containing selected keywords or outbound links will be put into moderation to help prevent spam. Ripten reserves the right to delete comments and ban anyone who doesn't follow the rules. Thanks. Notify me of followup comments Tired of the Goomba? Upload your own custom comment avatar.