playtv_sonybrandenvironment1.jpg Play.com have got their web pigeons flying at double quick speed, most likely because they are fed on the fruit off grape vines. First Haze is given a January release date, and now Play TV is priced and dated for Europe.

The Official Playstation Magazine placed Play TV at a guesstimate price of £70 and a loose release date of between January and April 2008. Play.com have solidified the price to 154.99 Euro’s and provided its shoppers with a release date of 28th March next year.

Whether this is a typical retailers approximation designed to generate pre-orders, or an unofficial confirmation from Sony to Play.com is anyone’s guess. But it sounds about right.