Sony Cuts PS3 Manufacturing Costs In Half
by Josh Pankratz on January 12, 2008 at 2:18 am
According to BusinessWeek Sony has cut manufacturing costs of the PS3 by half: making the current cost $400 instead of the $800 they started with at launch. Nikko Citigroup’s Kota Ezawa chalks up the price reduction to smaller chip sizes and design tweaks.
Could this be the real reason why Sony decided to cut the price of the PS3 so early in the game? Regardless, halving the manufacturing costs of such a pricey console can only bode well for potential customers.
This juxtaposed with Sony’s immanent HD victory has stocks rising steadily with a 4% increase in Tokyo. It seems their Trojan Horse video format has finally paid off. It’s only a matter of time before this success is passed down as a savings to the end consumer—hopefully.
Via BusinessWeek, Joystiq
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on January 14, 2008 5:45 pm
Hello… the PS3 was never $800.. the original 60GB PS3 debuted at $599. I bought it less than 1 month later.
on November 15, 2008 11:45 pm
^^ above
hey genius these are manufacturing costs not how much the consumer payed it was alot because the diode for blu ray was in short supply at the time