New Xbox 360 Sku on the Way? Amazon.com Confuses
by Patrick Steen on February 18, 2008 at 3:41 pm

It’s safe to say, it won’t look like this.
There’s been quite a bit of evidence for a new Xbox 360 sku, or at least a sign that Microsoft will be putting out new models, whether they have any major hardware additions or not. Apparent shortages in the United States, a bigger appearance at this weeks GDC, and now Amazon.com are adding to the pile.
After January’s NPD numbers were released, the Xbox 360 fell behind the Playstation 3 for the first time in the US. Microsoft and gamers alike pointed to a console shortage for the lower sales numbers. It is unlikely that Microsoft simply misjudged their market, since there has been no major growth in sales over last year. So with shortages expected to continue until March, Microsoft may well be holding something back.
It’s possible that production has ended on the current consoles and has moved onto a newly improved selection, either with new features, or simply with an improved chipset.
Amazon.com adds to the intrigue by suggesting that almost every Xbox 360 sku has been “Discontinued by the manufacturer.” Many of the consoles appear to be in stock on the website, but with such an odd statement underneath each of them, it’s hard not to infer that Microsoft are getting ready to re-stuff the channels with new and improved consoles.
Will Microsoft be announcing a new Xbox 360 at this weeks GDC? Or will things carry on as normal, while they improve the chipset behind closed doors?
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6 Comments » |








on February 18, 2008 6:00 pm
MS needs to return the money I spent for the extended warranty since they wound up giving everybody the same thing eventually.
Fork over your lunch money kid.
on February 18, 2008 10:39 pm
well PS3 is dead :) New Xbox 720 is coming Q3 2010
on February 19, 2008 12:50 pm
ANOTHER 360? Damn I guess it just shows how much confidence they have in their console when they release a new version every month it seems
on February 19, 2008 2:31 pm
it has been known for awhile that microsoft has plans to introduce 65nm gpu on the jasper motherboard. Even after that there will be more revisions like the opus (falcon for original hdmi less shell) and valhalla (combined cpu-gpu)motherboards.
get used to new sku, skruing…
on February 19, 2008 3:37 pm
LC: Those changes are always made behind the scenes in a console lifetime. Such changes needn’t mean that the company creates a new SKU.
on February 20, 2008 5:45 pm
I think the reason the PS3 sold more units is only due to the fact that it is the best option for Home Theatre audio/video-files to add Blu-ray to their setups. That being since BR will/has won the format war, unfortunately. That would be the only reason I’d buy one, will except for that cool off-road game and Unreal Tourney.