MASSive Backtracking: Mass Effect NOT 360 Exclusive (But Might Be)

1. DA_SHREDDER on July 22, 2008 10:13 pm

   what the heck man? You mean to tell me EA will make every PS3 game multi-plat, but their precious Bioware dont have too? Give me a break,, Mass Effect didnt even sell that much to make it an exclusive.

2. XboxOZ360 on July 23, 2008 12:06 am

   I’d just like to clear a few things up if I can Dan.

   We simply reported on what a UK/Australian mag had published in their September issue: We published what THEY had printed, we did not fabricate anything. ALl “quotes” were directly from the publication.

   But we were contacted by Bioware’s Erik Einsiedel and asked to retract the statement. Which we gladly did and retracted what we may have inferred from reading what was PRINTED, but made it clear that we simply reported on what was presented in the printed media, much like you report on any other subject.

   We were even asked by the Australian arm of X360 Magazine to cite the UK mag for credit as it was a syndication article regarding the story . . which we did for them without any hassles. Which is something that many people seem to be missing.

   Here is what we posted as an update to hopefully clarify matters for readers. Hopefully your readers will see the error as not ours, but the mags . . .

   ——

   Update:

   At the request of Bioware’s Erik Einsiedel, we would like to publicly retract the comment that Ray Muzyka supposedly made re Mass Effect being “Exclusive” to the Xbox360. His actual “comment” (seen above) did not include the word “exclusive” and thus we gladly retract that statement. We’d like to point out however, we simply commented on an article that appeared in the printed media (X360 Magazine Australia which is a sister publication to the UK parent Company under license with Derwent Howard here in Australia) and did not fabricate the comments.

   And while his comment is clearly seen as supporting the trilogy on the Xbox 360 for its entirety and beyond, the word “exclusive” was not used, all be it inferred. So we appologize for that.

   And just to “Clarify things”, we only reported what was PRINTED in a publication: here is what that publication wrote in it’s latest Issue #4, page 14 which appears in it’s very first paragraph: and I quote:

   “Speaking exclusively to 360 at EA’s European Showcase. BioWare CEO Ray Muzyka restated his company’s commitment to bring the Mass Effect trilogy exclusively to the Xbox 360, despite having been brought up by Electronic Arts and analysts claiming it would go multiplatform.”

   Note THEIR use of the word “Exclusively” – NOT ours. We simply reported the fact. It’s a bit like shooting the horse because YOU rode it into something. It wasn’t the horse’s fault, but the rider, and in this case, the magazines.

3. Dan Landis on July 23, 2008 12:15 am

   Yes, I’m aware it was the magazine’s fault and not yours. I didn’t explicitly say that in the article, but I did say that it was the magazine that “must have misunderstood” and quoted the magazine as opposed to your site. I thought it was pretty obvious whose fault it was, but I certainly don’t mind if you want to make it explicitly clear for any readers who may not have picked up on that fact.

   Cheers.

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