Microsoft Says Release Of New Xbox Experience Is On Par With The Advent Of Colour Television
by Sam Naylor on November 18, 2008 at 9:52 am
Microsoft, modest as ever, are now comparing the launch of the much-awaited New Xbox Experience (NXE), or “firmware update”, with the conversion to colour television. “In 1954, the introduction of colour TV heralded the dawn of a new era in entertainment,” Microsoft said. “On Nov. 19, more than 50 years after that dramatic shift, a new era in home entertainment begins with the New Xbox Experience as millions of Xbox 360™ consoles will transform instantly through the power of software,” they continued, adding “A bold new future begins now.”
We all know Microsoft need to pimp out their new product, especially as they’re trying to steal Nintendo’s market away with thier innovative new avatars, but comparing a firmware update to the advent of colour television is taking it a little too far. The reasoning Microsoft give? “High definition entertainment [will be] delivered in an instant, the best games [will] share the stage with the best movies, and every experience [will be] shared with friends and families, in the same room or around the world.” Well, colour television was all grainy and not even in proper 1080p! How could that possibly be revolutionary in the entertainment world?
Oh and the reason for the Stingray image? It was the first British show to be filmed entirely in colour (sadly not in true HD).
Source: Destructoid via our good friends at Negative Gamer.
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5 Comments » |
on November 18, 2008 10:00 am
MS is being arrogant. As usual. Still gotta love it though.
on November 18, 2008 10:12 am
Xbox cures cancer. Microsoft told me.
on November 18, 2008 10:43 am
Actually if that show was filmed in 35mm film then it was HD. Film IS HD, video is only recently in HD. Now for NXE being as important as color TV? I doubt that.
on November 18, 2008 12:36 pm
NXE will be as important as color TV. Think about it. Everyone that gets NXE when it first comes out will brag to their friends because no one else can afford it. People will be gathered around the electronic stores to watch it and dream of the day they could get it themselves. Celebrities will showcase their NXE on MTV cribs. People will– wait, what? It’s free to everyone that has Xbox Live? Everyone can just download it tomorrow? Okay, forget everything I just said.
on November 18, 2008 3:21 pm
“Microsoft says release of New Xbox Experience is on par with the advent of colour television”
Wow, talkin’ about thinking a little too much of yourself.