Sega’s MadWorld of Marketing Gets Viral
If you ever wanted proof that the Nintendo Wii console is not just for little kids and rump shaking girls in their twenties, you can find several limbs strewn about England grasping a game you won’t see advertised during Sesame Street … or will you?
Just how far will Sega go with their latest graphic and viral campaign to promote the upcoming release of MadWorld? In addition to the strategically placed “limbs in London” (sounds like the title of a movie), the publisher is also sending out quite a lovely review package to the press (shown in the left portion of the image above).
I personally think we need more of this type of thing surrounding a game’s release, however some british publications have already begun to paint Sega’s promotional antics as sickening to their public. Oh Benny Hill, where are you now.
