Chances are you already know a great deal about Microsoft’s Kinect and Sony’s Move, but as the old G.I.Joe cartoons wisely taught us, knowing is half the battle! And both Microsoft and Sony will soon learn that the other half is getting people to give a shit long enough to open their wallet — which might prove challenging if you believe the data gathered below.
According to a post-E3 report released by analysts at EEDAR (Electronic Entertainment Design and Research), the awareness surrounding both recently revealed products is high, but the intent to actually pull the trigger on a purchase is “relatively low” within the “core gaming community.” No shit? Really? And I thought we’d all be lining up to play Kinectimals on day one.
The report goes on to detail that interest in Kinect is a tad higher, however they attribute that to a somewhat larger install base for the product, adding that when the data was adjusted to account for this variable the numbers “showed near equal popularity.” In other words, both companies have an uphill battle ahead if they hope to convince Halo/Killzone gamer that punching a red ball and shooting a virtual arrow is worth the price of admission.
All that aside, the devices are far from hopeless, as the report is only based on data acquired via IGN.com, and since IGN apparently caters to the “hardcore” gamer (it does?), Microsoft and Sony can still hope to cash in on the casuals. Thank God for plan B…