Many of us have been holding our breath since EA made its initial offer to buy Take-Two, and the company’s comment, stating that they would wait until the release of Grand Theft Auto IV before discussing the offer any further, did very little to ease that sick feeling in our stomachs.

EA, who has been known to tone down the violent content of their games and splurge on in game advertising (as shown above), is set to destroy our beloved Grand Theft Auto franchise. The top secret tech demo showcasing EA’s take on the series is not for the faint of heart.

How could Take-Two ever let something like this happen? The Grand Theft Auto franchise deserves to go down in history as one of the greatest games ever made — remembered for its controversy, not its excessive in game advertising. The horror!

Ok, you got me, this is an obvious satire piece, however it does offer a potential eerie glimpse into the future. Hopefully this crosses the desk of a few key individuals at Take-Two and makes them think twice before allowing EA to place their thumb print on such a beloved franchise.

Special thanks to Jon over at slashfilm for the Coke video suggestion.

Originally published February 29, 2008.

Many of us have been holding our breath since EA made its initial offer to buy Take-Two, and the company’s comment, stating that they would wait until the release of Grand Theft Auto IV before discussing the offer any further, did very little to ease that sick feeling in our stomachs.

EA, who has been known to tone down the violent content of their games and splurge on in game advertising (as shown above), is set to destroy our beloved Grand Theft Auto franchise. The top secret tech demo showcasing EA’s take on the series is not for the faint of heart.

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How could Take-Two ever let something like this happen? The Grand Theft Auto franchise deserves to go down in history as one of the greatest games ever made — remembered for its controversy, not its excessive in game advertising. The horror!

Ok, you got me, this is an obvious satire piece, however it does offer a potential eerie glimpse into the future. Hopefully this crosses the desk of a few key individuals at Take-Two and makes them think twice before allowing EA to place their thumb print on such a beloved franchise.

Special thanks to Jon over at slashfilm for the Coke video suggestion.