As you’ll see in the video below, Madden NFL’s new “Swagger” statistic will allow certain players to perform “signature moves,” like Chad Ochocinco’s “River Dance” touchdown celebration, or Jared Allen’s “Roping the Cattle” sack celebration, and Chris Johnson’s …

EA Sports will apparently be featuring a new statistical category in this years Madden NFL 11 game, and it goes by the name of “Swagger.” If you’re thinking, “hey, that sounds just like the Old Spice product Brian Urlacher used to …

I reported earlier that Madden 2010 received an update which included an extremely intrusive pop-up advertisement that reared its ugly head before each snap in the game. After banging my head against the wall in frustration, I decided it would be better to reach out for a comment on the matter from EA Sports/Tiburon. While [...]

I went to play some more of my Madden 2010 franchise this morning after not having played it since prior to writing the review up a few months ago. The PS3 flashes a notice that the game requires a 182 mb update, so I hit accept and start to watch the bar fill up. About [...]

What would Google be without its innovative perspective? While everyone else is simply considering in-game advertising, Google is yet again one (or several) steps ahead. Sources close to the project reveal that Google has been working on an in-game advertising platform that will actually allow for the game’s characters to introduce the ads themselves. The [...]

After recently stating that no additional price cuts were planned for the PlayStation 3 console, Sony has announced today that the company will be placing virtual ads inside their games to help offset the loss they take with each console sale. A company spokesperson explained the benefits (for advertisers): “Various game titles are played by [...]

For all the masochistic gamers with a love for PAIN, comes the news that Sony will be adding in game advertisements to its $9.99 PSN title.