U.S. Army Uses Resident Evil 5 Best Buy Launch Party to Recruit Fresh Meat Shields
by Chad Lakkis on March 20, 2009 at 8:31 am
Resident Evil 5 and the U.S. Army? Where do I sign up??!??!!
The only thing comparable to the way I feel when I see U.S. Army recruiters mixed into events packed with teenage kids would be witnessing Michael Jackson driving a bus load of Catholic priests to Chuck E. Cheese for a quick bite to eat.
I know I may take some heat for this, but I couldn’t help but notice the “GO ARMY” recruitment tent mixed into the Best Buy Resident Evil 5 launch party video (which you can also see after the jump). I don’t mind the idea of recruiters but what I do mind is the methods by which they often recruit.
This isn’t the first time the U.S. Army has been accused of blurring the lines between gaming and recruiting. Promoting an official U.S. Army videogame and lacing their official army game website to contain soldier bios designed to look like videogame stat cards is youth marketing at its finest. Look at all the stats you can wrack up kids – assuming you don’t die first.
Hit the jump for the RE5 launch party video as promised. Read more…
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Microsoft and The US Army Team Up To Offer Halo 3 Tournament
by Wade Larson on January 12, 2008 at 11:33 pm
This is my copy of Halo 3. There are many like it but this one is mine.
Maybe Jack Thompson isn’t as crazy as we all know he is, and the Department of Defense actually is training an army of super soldiers through video games. Or maybe he is crazy and the Army is just jumping on the Halo 3 bandwagon.
